UX Glossary of Terms.
Mäd provides a collection of useful definitions to shed light on the language of effective UX design.
ROI of UX.
Metrics matter. Believing and trusting in quality work is qualified by calculating the impact of the output—and with regards to UX, there are many ways to monitor your ROI.
Optimizing Landing Pages.
Learn our approach to building high-conversion landing pages that create business results.
Dark UX Patterns.
Dark patterns are deceptive framing techniques used in websites and apps. They make people make the developer's choice, not theirs.
The Atom.
The science of good UX and UI combine to showcase this co-working space mobile application.
An Interview with Anne Gerssen.
Our team at Mäd continues to grow. Today we caught up with our new UX Design Lead to discuss user experience as a craft.
App Gamification.
Due to the overwhelming mobile phone addiction culture, it's no surprise that businesses often turn to creating Apps to boost their brands, and sales. Gamification is one key area to inspire continued App usage.
An Interview with Archie Tep.
Kicking off our industry expert series, we caught up with Archie Tep, the head of product design at Fave Asia. Based in Kuala Lumpur, Archie manages and designs products for three countries: Malaysia; Indonesia; and Singapore.
Heineken.
Mäd answered the question of how to scale a digital supply chain across 500,000 locations across a multitude of use cases.
Pi Pay.
We built a brand and mobile application that revolutionized the payments industry in a frontier economy. In the first year they processed $200m+, gained 250,000+ users, and ranked #7 on the App Store.
